From: Sandi Smith, CPA, QuickBooks Certified ProAdvisor

Dear fellow Accountant:

Does any of the following apply to you?

• You sometimes experience feast or famine in your business because you don't have time to market and serve clients at the same time.
• When a prospect calls, you wing it (with no outline or script).
• You are not consistent with your newsletter or web site updates and know you are losing business by not having these items in place.
• Your marketing consists of saying yes reactively to whatever event or opportunity lands in your inbox that day.

If you said yes to any of the items above, you're not alone. Most accounting firms and small businesses don't have well-developed sales and marketing systems, but those who do have far more success, less worry, and more time than those who don't.

Get Your Marketing for a Month Done in Two Days (and Much of It By Clerical Staff)

You'll benefit from creating marketing and sales procedures that run automatically, save you time and money, and deliver a steady stream of prospects that you can convert into customers. You will learn exactly how to get all of your marketing done in two days per month.

Take a Peek Behind the Scenes

I've put all of this information in my brand new binder, Behind the Scenes: A Step-by-Step Guide to Developing Your Instant, Almost-on-Autopilot, Sales & Marketing Systems For Your Small Business. I've been using these methods myself and with my coaching clients, and I'm confident that when you implement just one procedure from this binder, you'll see a difference in your practice.

The goal of this 105-page binder is to help you batch, systematize, and automate all of your marketing and selling tasks in your business so that you can focus the vast majority of your time on delivering your core services.

We will show you, step-by-step, how to set up the systems and vendors behind these seven marketing channels in your business and complete all the marketing you need to do for these seven channels in only two days a month, keeping the rest of your month free for other important tasks.

• Referrals
• Web site
• Newsletter
• Blog
• Social media
• Public relations

Once a prospect enters your marketing systems, we'll show you how to move the prospect through your sales pipeline using a leadsheet, a sales script, and a follow-up system until they either become a customer or tell you, "no thanks."

And, we will be sharing procedures, scripts, forms, and email copy with you all along the way.

In addition, you'll learn:

• What you need to put together as a core of marketing materials that you will use over and over again to save time and avoid reinventing the wheel
• 24 sample emails to use in marketing, sales, and follow-up that you can steal so you don't have to write them from scratch
• A 6-part sales outline you should follow with all prospects (If you're not doing all six of these steps in your sales conversations, you're losing money!)
• How to have an active, up-to-date blog in only 5 minutes a month. so you can stop procrastinating and stop "should-ing"
• 5 metrics you can use to see exactly where your marketing systems can be tightened up and made more effective
• Lists and checklists for web updates, public relations, and more
• How to schedule a year's worth of newsletters, blog posts, and social media posts so you can go on vacation, work on client work, or play with your kids or grandkids
• 5 things to write about that get the most buzz, which equates to more client interaction, which always equates to more revenue
• How many unsubscribes are too many, and what a good open rate is
• LinkedIn, Twitter, and Facebook tips, guidelines, and systems, plus the trick to getting social media to work
• How to set up Constant Contact, Wordpress, and 1ShoppingCart, step by step. (You can give this to a clerical person and save tons of money on webmasters and IT people)

What this binder is not:

This binder does not include marketing planning and strategy. You need to already know what you are selling and what channels you plan to use. For that, you need my 5 Simple Steps binder, or you can order them together.

The Rest of Your Business Is Automated. Isn't It Time You Automated Your Marketing and Sales Functions Too?

I'm not only one of you (CPA, QuickBooks ProAdvisor, woman entrepreneur), I'm a seasoned marketer with a solid track record of delivering great results for clients. I've been delivering marketing advice for accountants since 2001 via Intuit's ProConnection newsletter (and before that, for the AICPA), but just in case you've never heard of me, I want to help you eliminate your risk of doing business with me by providing my 100% satisfaction guarantee.

No-Risk Guarantee

All of our products are backed by our 100% satisfaction guarantee.

If, for any reason, you are not completely satisfied with this program, simply return the program to me in resalable condition and ask me for a prompt refund up to 30 days from your purchase.

Ready to Batch, Systematize, Automate, and Tame Your Marketing and Sales Systems?

Just to sweeten the pot, we're throwing in a bonus book, Little Black Book: First-Rate Resources to Fast-Track Your Business Success, which will provide you with a list of all the vendors, software applications I personally use in my business.

If you implement just one of the many tips in this binder and save one to two hours of your time, you'll get the money back that you invested in this book. If you implement several tips, your investment will be returned many times over. If you free up several hours per week, what is the value of the additional billings over the many years in business that you'll use these systems? Thousands, right? Tens of thousands for some of you.

Right now, you can get this brand new, fully up-to-date binder for only $147.00!

I'm excited about helping you systematize your marketing and sales functions in your accounting business TODAY.

To your success,

Sandi

P.S. I'm throwing in free shipping (U.S. orders only), too. You'll get "Behind the Scenes" and "Little Black Book" right away in PDF format so you can get started immediately. Your binder will reach you by mail in 2-3 weeks.